Australia’s Best Email Marketing Agency

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Seasoned Email Marketing Specialists in Australia

What the Right Email Marketing Company Can Do for Your Brand

 Our Client-Centric Email Marketing Services

End-to-End Email Campaigns

Email Automation Campaigns

Targeted Email Marketing

Email List Management

Newsletter Management Services

Re-engagement Campaigns

Our Email Marketing Process

01

Discovery Session

02

Review & Strategy

03

Strategy in Action

04

Monitor & Optimise

Get in touch with us today

183%
Increase in Organic Traffic
140%
Growth in Revenue

FAQs

It is a company that partners with businesses to design, execute, and optimise targeted email campaigns. These agencies help develop effective strategies, craft compelling content, create visually engaging designs, segment audiences, and analyse performance metrics. This is beneficial in building stronger relationships with customers, increasing engagement, nurturing leads, and ultimately driving sales and revenue growth.

Businesses across various industries, including retail, SaaS (Software as a Service), B2B (Business-to-Business), hospitality, nonprofits, education, healthcare, and even local service providers like tradies, use email marketing to engage audiences with targeted, personalised content. For online stores, an experienced eCommerce email marketing agency can take this even further by designing campaigns that increase sales, recover abandoned carts, and grow customer loyalty.

Yes, email marketing is legal in Australia, provided it complies with the Spam Act 2003 and the Privacy Act 1988 (Cth). To remain compliant, businesses must have consent from recipients, either express or inferred. Marketing emails must also clearly identify the sender and include valid contact details. Additionally, every email must consist of a clear and functional unsubscribe option.

Yes, email marketing remains in high demand. It remains one of the most effective and cost-efficient ways for businesses to connect directly with their audience. It also works exceptionally well in conjunction with other digital marketing channels, making it an essential part of a well-rounded marketing strategy today.

Dos:

  • Keep your email list clean and up to date
  • Write clear and engaging subject lines
  • Offer easy unsubscribe options
  • Follow all legal requirements
  • Optimise emails for mobile users
  • Test and monitor campaign performance
  • Include a clear call to action

Don’ts:
Don’t buy email lists
Don’t send unwanted emails
Don’t email too frequently
Don’t ignore mobile optimisation or data insights
Don’t use misleading subject lines
Don’t overload emails with too much information

While the best email marketing platform in Australia varies based on your business needs, some popular options are:

Brevo
Mailchimp
HubSpot
Campaign Monitor
Klaviyo

Targeted email marketing focuses on sending emails to specific groups of people based on their interests or behaviour, making the messages more personalised and relevant.

Yes, email marketing is a very affordable way to promote your business. It usually costs less than traditional ads or social media marketing. At SearchMax, we offer customised email marketing solutions to help you get the most value for your budget.

Prospecting involves identifying and contacting new potential customers via email to expand your contact list and generate leads.

Automated email campaigns are messages sent automatically based on triggers, such as user actions or key dates, helping to save time and boost engagement. At SearchMax, we offer automated email marketing services designed to streamline your campaigns, helping you stay connected with your audience and increase your marketing efficiency.

Email list segmentation is the process of categorising your subscribers into smaller groups based on factors such as interests or location. This helps you send more targeted and relevant emails to each group.

An end-to-end campaign is a comprehensive email marketing process covering everything from content creation to email delivery and performance analysis. And this is precisely what we provide at SearchMax. Our skilled team handles every stage to make sure your campaigns are successful and produce measurable results.

Working with a Premier Google Partner has been refreshing. The company has an agile, hands-on approach always looking to align their strategies with customer thinking. This has helped scale budgets up, tap into unchartered markets and resulted in greater profit from our investment into paid advertising.


Phoebe Yu | CEO

We couldn’t be happier with choosing SearchMax as our digital marketing agency partner for our Google and Social ads for MCIE. Their expertise in the education sector has resulted in generating high-quality leads. They’ve become a fundamental part of our team and understand exactly what we want to achieve!

Amy Kauler | Brand & Marketing Manager

SearchMax is a results-driven Digital Marketing Agency – eager to take on any challenge that presents itself. I consider them business partners, and their transparent, honest approach helps us to make better business decisions in the digital marketing space.

Monica Wallace | Marketing Manager

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