Leading Google Ads Management Agency in Melbourne

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Australia’s Leading Experts in Google Ads Management

Brands We’ve Helped Scale & Grow

Searoad Ferries Case Study

↑ 174%

Website Traffic

↑ 109%

Reach

How SearchMax made Searoad Ferries the #1 choice for coastal travellers through strategic paid media, driving increased bookings & passenger growth.

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Massey

MASSEY FERGUSON

Building demand & driving qualified leads via targeted paid campaigns.

+64%

Ad Visibility

+15%

Website Traffic

SRC

SRC

Scaling revenue through data-driven campaign optimisation.

5x

ROAS

+10%

Ad Visibility

Grove Medical

MUMILK

Driving stronger returns through performance-led paid campaigns.

+5.7x

ROAS

+42%

Website Revenue

Our Bespoke Google Ads Services

Google Search Ads

Google Shopping ads

YouTube ads

Display Advertising

Remarketing ads

Work with a Certified Google Premier Partner Agency

Work with One of the Top 3% Google Ads Agencies in Australia

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Working with a Premier Google Partner has been refreshing. The company has an agile, hands-on approach always looking to align their strategies with customer thinking. This has helped scale budgets up, tap into unchartered markets and resulted in greater profit from our investment into paid advertising.


Phoebe Yu | CEO

We couldn’t be happier with choosing SearchMax as our digital marketing agency partner for our Google and Social ads for MCIE. Their expertise in the education sector has resulted in generating high-quality leads. They’ve become a fundamental part of our team and understand exactly what we want to achieve!

Amy Kauler | Brand & Marketing Manager

SearchMax is a results-driven Digital Marketing Agency – eager to take on any challenge that presents itself. I consider them business partners, and their transparent, honest approach helps us to make better business decisions in the digital marketing space.

Monica Wallace | Marketing Manager

FAQs

When you partner with us, you gain a team with deep, hands-on experience across every part of the platform. Your PPC campaign is managed entirely by our senior specialists, in-house, with no outsourcing at any stage. We stay ahead of the latest PPC trends and are always on hand to answer your questions, so you get dedicated support from day one.

There’s no flat rate as costs vary depending on your industry, level of competition, campaign complexity and business goals. Our management fees start from $1,200 + GST per month, while your advertising budget is determined separately based on your goals and the market you are targeting.

While Google does not enforce a hard minimum monthly ad spend, we generally recommend a minimum of $2,000–$3,000 per month in ad spend. The right budget will depend on factors such as your industry, cost per click, conversion rates, and bidding strategy, and may need to be adjusted to generate sufficient conversion data for effective optimisation.

Yes. You retain full ownership of your Google Ads account, billing, and conversion data at all times. We simply request manager access, so your account, history, and data always stay yours, even if you ever choose to leave.

Allowing brands to advertise to millions of people worldwide, Google Ads are highly effective for businesses of any size to add to their digital marketing strategy. Google Ads are scalable and offer a range of features and options to personalise your campaigns and ads to target the specific audience you wish to reach.

For most businesses, Google Ads is the stronger starting point due to its larger search audience and broader reach. But Bing Ads shouldn’t be overlooked, as it reaches millions of users annually. With less bidding competition and usually lower cost-per-click, Bing Ads can help you expand your brand’s reach into new territories and reach potential customers who may have missed you otherwise. The right choice will ultimately depend on your industry and goals.

Google Ads can start generating traffic shortly after your campaigns go live, but it takes time to gather enough data and optimise performance. Most campaigns need several weeks to move through the initial learning and optimisation phase, with the timeline depending on factors such as conversion volume, competition, budget and your sales cycle.

At our Google Ads (formerly AdWords) agency in Melbourne, we structure asset groups around your products or services and use first-party audience signals to help Google’s AI identify audiences that are more likely to convert. We also continually optimise campaigns based on performance and search insights. In addition, we implement accurate conversion tracking to help optimise bidding towards your conversion goals.

Google Partner status recognises companies that meet Google’s performance, spend, and certification requirements. Premier Partner status is reserved for the top 3% of participating companies in Australia, based on factors including client growth, retention, product diversification, and Google Ads spend.

No. While our Google Ads services in Melbourne are provided under a formal agreement, we do not require long-term lock-in contracts. This gives you the flexibility to end the engagement in line with the agreed notice period.

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SearchMax is an independent digital agency providing third-party Google Ads services and is not affiliated with or endorsed by Google.