Australia’s Leading Google Ads Management Agency 

Grow your business online with the leading Google Premier Partner Agency that Australia trusts, where our certified experts across all platforms collaborate to drive more customers to your brand.

Working with a Premier Google Partner
has been refreshing.
ettitude | Phoebe Yu | CEO

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Australia’s Leading Experts in Google Ads Management

Google paid Ad campaigns are one of the most cost-effective ways to reach prospective clients when they’re searching for businesses like yours.

At SearchMax, our expert team understands every part of the Google Ads management process. From researching keywords and analysing competitors, to campaign and Ad copy creation, to making sure that the design and development of landing pages really stand out, our expert Google Ads agency in Melbourne covers it all.

Our Bespoke Google Ads Services

With years of experience, our Google Ads-Certified specialists craft Google ads strategies designed to boost your visibility and attract high-quality leads your business deserves. By integrating innovative approaches with deep expertise, we help you turn Google Ads into a transformative advantage that fuels your growth.

Google Search Ads

Partnering with a top-tier Google Ads agency in Melbourne positions your business to engage your ideal customers exactly when it matters most.

Google Shopping ads

Promote your products online and through local inventory to shoppers looking for similar items.

YouTube ads

Reach potential customers during their personal prime time, watching or searching their favourite YouTube videos.

Display Advertising

Scale up your digital activities with a broader audience by having your brand show up on relevant websites and apps that your target audience engages with.

Remarketing ads

Reach potential customers during their personal prime time, watching or searching their favorite YouTube videos, by delivering targeted ads and engaging content to capture their attention effectively.

Work with a Certified Google Premier Partner Agency

As the leading Google Ads management agency in Melbourne and a member of the Google Partner Program, we understand that digital marketing demands more than a one-size-fits-all approach. That’s why we create custom solutions tailored to your unique needs and business goals. Our agency partners with companies of all sizes and industries, from education and healthcare to real estate and beyond.

But don’t just take our word for it. As a Google Premier Partner Agency, Google recognises us as one of Australia’s top Google Ads-Certified experts. When you work with us, you get a team that truly understands the art of Google Ads and how to make it work for your business. Our expertise in Google Ads management right here in Melbourne means you’ll save time and energy while getting the high-quality results you deserve.

Get In Touch With Us Now

Connect with us to discover how our Google Ads expertise can transform your online presence into a growth powerhouse!

1300 986 744

Helping an Australian eCommerce brand grow from humble beginnings to a million-dollar international success.

TRANSACTIONS

REVENUE

VIEW FULL CASE STUDY

Helping an award-winning RTO in Melbourne to attract and maximise student enrolments and streamline their student acquisition journey.

LEADS

CONVERSION RATE

VIEW FULL CASE STUDY

Helping an Australian eCommerce women’s compression garments brand increase revenue in the domestic market, achieve higher brand awareness, and expand to newer markets.

REVENUE

SHOPPING REVENUE

VIEW FULL CASE STUDY

Refining the online shopping presence for one of Australia’s most loved bedding & homeware brands.

TRANSACTIONS

RETURN ON AD SPEND

VIEW FULL CASE STUDY

Helping an Australian eCommerce brand grow from humble beginnings to a million-dollar international success.

TRANSACTIONS

REVENUE

VIEW FULL CASE STUDY

Helping an award-winning RTO in Melbourne to attract and maximise student enrolments and streamline their student acquisition journey.

LEADS

CONVERSION RATE

VIEW FULL CASE STUDY

Helping an Australian eCommerce women’s compression garments brand increase revenue in the domestic market, achieve higher brand awareness, and expand to newer markets.

REVENUE

SHOPPING REVENUE

VIEW FULL CASE STUDY

Working with a Premier Google Partner has been refreshing. The company has an agile, hands-on approach always looking to align their strategies with customer thinking. This has helped scale budgets up, tap into unchartered markets and resulted in greater profit from our investment into paid advertising. 

Phoebe Yu | CEO

We couldn’t be happier with choosing SearchMax as our digital marketing agency partner for our Google and Social ads for MCIE. Their expertise in the education sector has resulted in generating high-quality leads. They’ve become a fundamental part of our team and understand exactly what we want to achieve!

Amy Kauler | Brand & Marketing Manager

SearchMax is a results-driven Digital Marketing Agency – eager to take on any challenge that presents itself. I consider them business partners, and their transparent, honest approach helps us to make better business decisions in the digital marketing space.

Monica Wallace | Marketing Manager

Phoebe Yu | CEO

Amy Kauler | Brand & Marketing Manager

Monica Wallace | Marketing Manager

FAQs

When you partner with our leading Google Ads agency in Melbourne, you’re teaming up with the best experts in the field.

We stay ahead of the latest PPC trends, are ready to answer any questions you may have about Google ads, and, most importantly, deliver the results your business deserves.

With our expertise and dedication, your campaign is in the best hands.

Google Ads is an affordable and effective way to help your business stand out in a competitive market. When you join hands with a leading Google Ads management agency like SearchMax, you benefit from expert teams that specialise in crafting strategic solutions that are designed to generate quality leads, boost sales, and fuel sustained business growth while delivering a solid return on investment (ROI).

With over a decade of experience, SearchMax has built its reputation on deep expertise, innovative thinking, strategic execution, and measurable results. As a Google Premier Partner agency and one of the top 3% of agencies in Australia, we gain exclusive access to advanced tools, insights, and direct support from Google, providing our clients with a significant competitive advantage. But what sets us apart is our transparency and proven track record of performance. When you work with SearchMax, you’re choosing a top-notch team that knows how to turn strategy into growth.

SEM is an acronym for ‘Search Engine Marketing’ and is a strategy many companies in a number of different industries use as a practice of marketing their website through optimising and paid advertising to rank higher on search engine results pages (SERP).

However, over time the popular usage of SEM and SEO terms are often used interchangeably and it is important to understand that they are different.

While SEO will mainly focus on increasing the number of website visitors and ranking higher in search results, SEM is an umbrella term where a marketer optimises and advertises its website to rank higher in search results. Therefore, SEM includes SEO and other paid marketing tactics.

Paid search mainly refers to pay-per-click (PPC) and it is a major aspect of SEM. While they are connected, the two strategies are different. SEM is a much broader strategy compared to PPC and includes paid advertising as well as search engine optimisation tactics.

Paid search becomes a major component of SEM as it refers to bidding for certain keywords. Keywords that your target audience is already searching for are chosen so your ads are appearing at the top of their search results. This approach to your digital marketing strategy leads to higher click-through-rates and consistent traffic to your website.

If you are willing to put the time, effort, (and money) into using Google Ads you will see why thousands of businesses highly praise using it to help grow their brand and reach their digital marketing goals. Google Ads delivers noticeable ROI for its users and can assist in targeting the right audience while driving conversions quickly by showing ads globally or in your local area. So yes, Google Ads definitely does work, how effectively it works is up to you or a digital marketing agency you work with to manipulate it to get the best outcomes for your business.

The simple answer is, it depends. There’s no clear cut on way to price Google ads due to several variables. The cost to do Google ads may vary depending on your industry, customer lifecycle, and current trends such as COVID-19.

For example, the services industry will generally have expensive costs per click (CPC) due to its competitive nature. Google ads is also based on an action system where high quality ads will have lower costs and better ad placements. The average cost per click may also vary on Google search and display networks. However, you have the full control over your budget and you’ll never pay more than the monthly cap you set.

Allowing brands to advertise to millions of people around the world, Google Ads is a highly successful tool for businesses of any shape or size to add to their digital marketing strategy. Google Ads is scalable and has a number of features that work in favour of your digital marketing campaign. It also gives you tons of options to personalise your campaigns and ads to suit your needs and allows you to easily target the specific audience you wish to reach. All of these features and more help Google Ads be the key to success with your digital marketing campaign.

Both Google ads and Bing ads both have pros and cons to them and it’s best to understand which would better work for your business goals before committing to just one. While Google Ads could be seen as the obvious choice with its higher volume of searches, Bing shouldn’t be overlooked as it has millions of users annually for you to advertise to. With less bidding competition, and a usually lower cost-per-click, using Bing Ads in your digital marketing campaigns can help you to expand the reach of your brand into new territories and to potential customers that may have missed you otherwise.

Let’s Talk About Growing Your Business

At SearchMax, our team of experts go beyond surface-level marketing. As a leading multidisciplinary digital marketing agency in Melbourne, our Google Ads-Certified specialists dig deep into your existing strategy to identify what’s holding you back and what can push you forward. With our strategic approach and expertise, we have helped some of Australia’s biggest brands turn missed opportunities into measurable growth.

Ready to join the 100+ businesses that trust us to unlock their full potential? Let’s work together to create an innovative Google Ads campaign that drives lasting results.