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Working with a Premier Google Partner has been refreshing. The company has an agile, hands-on approach always looking to align their strategies with customer thinking. This has helped scale budgets up, tap into unchartered markets and resulted in greater profit from our investment into paid advertising.


Phoebe Yu | CEO

We couldn’t be happier with choosing SearchMax as our digital marketing agency partner for our Google and Social ads for MCIE. Their expertise in the education sector has resulted in generating high-quality leads. They’ve become a fundamental part of our team and understand exactly what we want to achieve!

Amy Kauler | Brand & Marketing Manager

SearchMax is a results-driven Digital Marketing Agency – eager to take on any challenge that presents itself. I consider them business partners, and their transparent, honest approach helps us to make better business decisions in the digital marketing space.

Monica Wallace | Marketing Manager

FAQs

Google Ads costs (CPC) in Australia usually range from about $1 -4 per click, but this will ultimately depend on your industry and how competitive it is. Some sectors, such as legal or finance, may go over $10 per click. If you want to learn more, feel free to reach out to our leading Google Ads agency in Adelaide. 

Google Ads is an affordable and effective way to help your business stand out in a competitive market. When you join hands with a leading Google Ads management agency like SearchMax, you benefit from expert teams that specialise in crafting strategic solutions that are designed to generate quality leads, boost sales, and fuel sustained business growth while delivering a solid return on investment (ROI).

Google Ads cost-per-clicks in Australia typically range from $1 to $4, while social media ads generally have lower cost-per-clicks, around $0.50 to $0.80. Although costs vary based on industry, audience, and campaign objectives, both platforms consistently prove effective at reaching the right people and driving valuable clicks that help grow your business.

As a leading Google Ads agency in Adelaide, SearchMax helps small local businesses attract more customers online with effective marketing solutions that maximise results without breaking your budget. We also offer a free consultation to help you find the best fit for your business.

Our small business packages start from:

  • Google Ads: From $1,200 + GST per month
  • SEO: From $1,900 + GST per month
  • Social Media: From $1,200 + GST per month

No, Google Ads isn’t just pay-per-click. While paying per click is common, you can also pay for impressions (CPM or Cost Per Mille) or specific actions like purchases or sign-ups. Additionally, Google Ads offers various bidding strategies to fit different goals, so you can choose what works best for your business.

The average ROI (Return on Investment) for Google Ads varies across industries, with many businesses achieving between 200% and 800%, meaning a return of $2 to $8 for every $1 invested. While a 400% ROI (or 4:1 return) is generally regarded as a strong benchmark, the actual results will depend on factors such as campaign setup, industry competitiveness, and ongoing optimisation efforts.

Facebook Ads generally have a lower cost-per-click, around $0.40, compared to Google Ads’ average of $2.30. However, Google Ads often deliver higher conversion rates since they target users actively searching for specific products or services, making them a more effective choice for businesses focused on driving immediate results. Ultimately, the best platform depends on your goals, but Google Ads tends to offer stronger returns when intent matters.

Yes, hiring an experienced Google Ads agency in Adelaide, like SearchMax, which is also a Google Premier Partner Agency, can help you achieve better results and maximise your Ad budget. Our team brings expert knowledge to create targeted campaigns, optimise performance, and manage your budget efficiently. With a full-service team handling your campaign management, you can concentrate on growing your business while gaining valuable insights to stay ahead of the competition.

Let’s Talk About Growing Your Business

SearchMax is an independent digital agency providing third-party Google Ads services and is not affiliated with or endorsed by Google.