Melbourne’s Trusted Technical SEO Agency

Improve rankings and site performance by fixing the technical issues holding your website back.

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ettitude | Phoebe Yu | CEO

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Expert Technical SEO Consultants


Search engines favour websites that are fast, structured, and easy to crawl. Our technical SEO services focus on exactly that, fixing the backend issues that affect performance, visibility, and rankings. From site audits and crawl optimisation to improving Core Web Vitals and implementing structured data, we help search engines understand and rank your site more effectively.

At SearchMax, we solve problems that impact your traffic and growth. Our team consistently helps clients achieve sub‑3‑second load times and improved keyword rankings within the first few months. Every recommendation we make is backed by data, giving you clear steps to strengthen your site’s technical foundation and deliver a faster, smoother experience for your users.

Why Technical SEO Should Be Your Top Priority

Search engines expect more than just relevant content. They rely on clean, efficient websites that meet technical standards. That’s where a technical SEO agency adds real value.

We focus on improving how search engines interact with your site, making sure the pages are crawlable, indexable, and free of errors that hinder their performance. Technical SEO also supports long-term growth by preventing ranking drops caused by issues such as broken links, redirect chains, duplicate content, and crawl errors, which tend to occur more frequently as the site grows.

What We Focus on in Technical SEO

Technical SEO is one of the foundations of a high-performing website, and our experienced team of technical SEO consultants optimises every element behind the scenes to ensure your site is fast, accessible, and easy for search engines to understand, giving you the visibility and advantage you need to grow.

Website Audit

Identify critical errors and opportunities to improve your site’s performance with our in-depth technical SEO audit services.

Core Web Vitals/Page Speed Improvement

Boost your website’s key performance metrics, including site speed and mobile optimisation, to deliver a faster and more enjoyable user experience.

Structured Data Implementation

Add structured data to help search engines better understand your content and improve the way your pages appear in search results.

Fixing Crawling and Indexing Issues

Resolve issues that prevent search engines from crawling and indexing your site properly,  as pages need to be crawled and indexed in order for them to appear in search.

Redirect Mapping and Clean-up

Map old URLs to their corresponding new pages and remove outdated redirects to maintain link equity, ensuring users and search engines reach the correct content during site migrations or redesigns.

JavaScript Rendering Checks

Verify that search engines can fully render and index content, specifically content generated by JavaScript.

404 Error Management

Identify broken links, implement redirects, and customise 404 pages (‘page not found’ errors) to boost user experience, improve SEO performance, and website traffic.

XML Sitemaps and Robots.txt Optimisation

Optimise your sitemaps and robots.txt files to guide search engines in crawling and indexing your site effectively.

Site Structure and Internal Linking Implementation

Optimise your site architecture and internal links to improve navigation, make crawling efficient, and distribute ranking signals more effectively.

Our Technical SEO Process

Our technical SEO process is designed to identify and resolve the critical issues that affect your website’s performance and user experience. From detailed audits to advanced performance optimisations, we ensure your website is fast, crawlable, and ready to rank. Here’s how we do it:

01

Discovery Session

We begin with a 30-minute chat to get to know your business, your goals, and the challenges you face, including your website’s current technical setup, your platform, and key performance concerns. This session helps us understand your unique needs and sets the foundation for a tailored solution that aligns perfectly with your objectives. 

02

Technical SEO Audit

Next, we will conduct a comprehensive SEO Technical audit to uncover issues and areas for improvement that can impact SEO performance. 

03

Fixing & Implementing

Once we’ve identified the technical issues and key areas for improvement, our team will start rolling out the necessary changes needed to fix them. Every update is implemented carefully to avoid disrupting your site’s functionality, and all fixes are tested to ensure they align with SEO best practices. Our goal is to improve your site’s technical health without causing downtime or negative side effects.

04

Monitor

We track your site after implementation to make sure everything runs as expected. This includes monitoring crawl activity, indexing, site speed, and Core Web Vitals. If new issues are detected, we address them early to keep your site stable and performing at its best.

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Revenue Increase

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Revenue Increase

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Revenue Increase

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Revenue Increase

SEO Expert, Australia-wide

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FAQs

Technical SEO focuses on optimising a website’s code and metadata to improve its visibility and performance. SEO, on the other hand, aims to improve organic search rankings and increase traffic to the site.

While some immediate improvements can be seen, it typically takes 3 to 6 months to see noticeable results, although this can vary depending on the issues addressed and the market in which you operate.

It improves rankings by ensuring search engines can easily find, crawl, index, and understand your website, ultimately leading to better visibility and higher search engine results positions.

Technical SEO improves a website’s authority and trust by optimising key elements such as site speed, mobile-friendliness, security, and structure. A technically sound site signals to Google that it is reliable and user-friendly, boosting its visibility and rankings.

Crawl and indexing issues can seriously impact your site’s visibility in search results. If search engines are unable to access or interpret your pages correctly, they may be excluded from search results, even if the content is high quality. This can result in missed opportunities for organic traffic and lower overall search engine performance.

Faster-loading websites offer a superior user experience, leading to lower bounce rates, increased engagement, and improved search engine rankings.

The most common technical SEO issues that need fixing and can impact your website’s search engine rankings include slow speed, broken links, duplicate content, broken pages, and poor mobile experience.

With expert skills and in-depth technical knowledge, our team of technical SEO experts will optimise your website to perform at its best. We improve site speed, structure, and overall user experience, making it easier for search engines to find and rank your content. This increased visibility drives more targeted traffic, boosts conversions, and supports sustainable business growth.

Let’s Talk About Growing Your Business

Technical SEO is one of the foundations of your online success, and we take care of everything from site audits and indexation management to site speed optimisation.

Partner with Melbourne’s leading Technical SEO agency to transform your website into a powerful, trustworthy asset that drives sustainable growth.

Book Your Free SEO Strategy Session